LOGOS + BraNDS
En Route Traveler is a website that sparks wanderlust through stories, tips, and videos. The reaching letter “R” conveys a sense of journey and connects to the letter “O” which symbolizes a portal to the world.
Vela was an environmental consulting agency in Washington, DC. Its name was derived from the constellation that makes up the sails of the Ship of the Argonauts. A swooping icon suggests a pair of sails, yet is abstract enough to resemble natural forms like mountain peaks, wind, or waves.
Stylists at North is a beauty salon in Old Town, Alexandria that takes pride in its craft and helps customers express their best self. The design incorporates the @ symbol into a pair of beautiful, vintage shears.
TalentFront is a recruitment agency that identifies and hires top executive talent. People interlocking hands represent teamwork, achievement, and connection. The configuration also forms the shape of a flower which suggests development and growth.
Team Lincoln is the membership program for President Lincoln's Cottage in Washington, DC. The key expresses the unlocking of ideas and is based on the actual cottage keys used by tour guides. The heart – incorporated into the top portion – signifies membership and inclusiveness. The end of the key subtly references Lincoln’s hat.
Vessence helps organizations and individuals uncover their essence and give them a voice. The continuous path of the letter "V" represents the journey, growth, and transformation the client experiences working with the company. The mark, reminiscent of a soaring bird, conveys its light, free-spirited approach.
A2L Consulting provides trial exhibits, graphics, courtroom animation, and trial technicians to the world's largest law firms. A tilted icon shows how A2L tips the scales to give an edge to its clients.
The Vision Council represents manufacturers and suppliers of the optical industry. The icon mimics refracting rays of light, reflecting the organization's multi-faceted efforts while playing off the letter "V."
Identity for a dance studio in Northern Virginia.